Cannes-2011-007

A group of PAK47 Advocates from Russia recently submitted a short Project: AK-47 advertisement to the YOUTUBE Good Work at Cannes Lions Competition. Their work left us speechless.

 

Their plea is to "Stop This Freakshow with $7 a month.  This video was created in an attempt to raise awareness of children being used as soldiers in SE Asia and Mexico.  All it takes is $7 a month to rescue and rehabilitate one of these children and give them their childhood back.  We hope you find this video shocking, because the reality is far more disturbing."

 

[youtube]http://www.youtube.com/watch?v=XJM5HWoj05g[/youtube]

 

Visit www.projectak47.com to learn more.

 

Casting:
Ali Zairov

 

Creative and Production are:
Publicis United & Publicis Modem Russia
Eugene Radewich — Creative Director
Vlad Sergueev — Creative Group Head
Alexey Sergeev — Art Director
Richard Williams — Copywriter
Kirill Strelnikov — Copywriter
Leonid Zhestkov — Production Director
Elena Viter — Producer

Bazelevs Production House
Konstantin Maximov — Director
Elena Ivanova — DOP
Andrew Pankratov — Art-Director
Sergey Ageev — General Producer
Valeria Babourina — Line Producer

 

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